Sony Debuts Hi-Speed Memory Card

The SBP-64A can read and write data at up to 1.2Gbps through an ExpressCard slot.
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Sony has expanded its SxS PRO memory card line with a new generation of memory card that writes and transfers video data at twice the speed of previous cards.

Sony’s new SxS PRO 64GB card—model SBP-64A—can read and write data at up to 1.2Gbps through an ExpressCard slot, without the need for an adapter, allowing professional users to transfer video data at ultra fast speeds, the company says.

The SxS PRO memory card’s 64GB capacity enables professional users to capture 120 minutes of HD422 50Mbps recording in the MXF mode, recordings that can be ingested into a laptop in eight minutes, the firm says. That allows those professionals to keep pace with the advances in camera technology and high-definition video recording, the company says.

In addition, the SBP-64A’s uses “intelligent technology by SxS” that has a “power failure management” function that enables the card to re-create the data management table in the event of a sudden power loss power or the accidental ejection of the card during recording, as well as through the use of highly sophisticated data-error correction and data-defect minimizing functions, Sony says.

The SBP-64A’s use of intelligent technology by SxS is consistent with the SxS memory cards’ reputation for high speed, durability, reliability, and seamless functionality with Sony’s XDCAM HD and XDCAM EX series of solid-state memory card camcorders, the company says. The new SxS PRO 64GB will be available in October 2011.