Skylark Technology Inc., a producer of video media servers, application tools and signal processors for master control, introduced its SL NEO Series of hybrid “channel-in-a-box” products into the U.S. market in May 2012, and since the introduction the company has been adding Web and mobile capabilities to its product line.
Following the introduction of Skylark products to U.S. broadcasters, the company has “been busy adding new options and features to advance and automate workflows,” says Alex Sadovsky, Skylark’s vice president. “Broadcasters are asking for more functionality in the area of Web and mobile without having to break the bank with costly glue or stand-alone products,” he says.
Skylark’s SL NEO Series has newly added features such as live Web/mobile built-in transcoding and streaming, as well as automated publishing to the Web and over mobile for video on demand (VoD).
“It makes sense to add automated features and options for Web and mobile,” said Sid Guel, who oversees U.S. business development for Skylark. “By doing so, broadcasters can do more with less, add value to their channel and develop new revenue streams with only an incremental increase in costs,” he said. “The premise of channel-in-a-box is cost savings, and today Skylark can offer broadcasters quality video and audio, on-air reliability, a smaller footprint and cost savings all in one system,” he says.