NEW YORK— NewBay Media, the leading integrated media company in the entertainment technology market, in May will launch Video Edge magazine, which will serve content producers and business professionals in the rapidly expanding online video market.
NewBay is the publisher of Government Video magazine, as well as many other publications including TV Technology, Digital Video, Broadcasting & Cable, Multichannel News, Next TV, Tech & Learning and more.
“The demand for high-quality video anytime, anywhere is fueling tremendous growth for digital media professionals,” says Eric Trabb, NewBay Media Vice President/Group Publisher. “Video Edge will provide professionals who are producing and delivering content for every screen with insightful, in-depth reporting and analysis of new technologies, applications and business trends,” he said.
Trabb points to research from several independent sources as indicators of the strength of the market. According to Commscore, 182 million online users watched 38.7 billion online content videos in 2012. Gartner research is forecasting that 1.2 billion smart devices will be purchased in 2013, and in a new report by Javelin Strategy and Research, tablet adoption is projected to grow by at least 40 percent by 2016.
“Whether digital media professionals work in media and entertainment, corporate environments, government or education, they will find Video Edge a valuable conduit for information that’s vital to doing their jobs,” Trabb adds.
The new brand will debut with Video Edge magazine, published in May, September and November of 2013 and six times in 2014, and a twice-a-month e-newsletter. A new content-rich website will follow this summer and both live and virtual events are planned for the fall.
The debut issue of Video Edge magazine will cover topics such as multi-screen delivery, producing for connected devices, video workflow in the cloud, HTML 5, content management and more. There will also be a special product focus on the latest in encoding/transcoding equipment.