The Brooklyn Hospital Center in New York has implemented “Netpresenter” software which is used to manage internal news, and publish the hospital’s news on almost 1,000 staff PCs (as a screensaver) and on several large TV screens (digital signage), says a written statement by Netpresenter.
By distributing hospital news over the internal network, the hospital center is working to keep staff up-to-date, which can improve staff morale and cohesion, the company says. In addition, visitors and patients are kept informed using a dozen television screens in public areas such as the cafeteria. The same system is used to issue alerts should an emergency occur.
“We were looking for a way to further improve staff morale and cohesion, and we found it,” said Eric Sommer, senior writer and editor at the Brooklyn Hospital Center. “Netpresenter has a huge effect on improving employee satisfaction, morale and on building a sense of community.”
“It is easy to see why Netpresenter is so popular amongst staff. Everyone wants to be recognized for work well done; when a team does something noteworthy, they now know everyone on staff will be aware of their achievement,” he said. “This makes the team feel appreciated. No other tool I know has this immediate ‘Boom, make them feel good’ effect.”
“We also use a newsletter, an intranet and brochures to communicate with staff members, but—looking at the time it takes to get a message out, compared to the positive effect on staff morale and staff cohesion—Netpresenter definitely has the best ROI of all the tools we use,” Sommer said.
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