GV Expo Attendees and Exhibitors Benefit from Joint Expo

Carmel King, executive vice president for NewBay Media’s Broadcast & Video Group, met “Teddy Roosevelt” the
racing president, one of four Washington Nationals’ mascots. Teddy greeted GV Expo 2012 attendees and participated in the Expo’s ribbon cutting ceremony.
WASHINGTON—The recent Government Video Expo 2012 co-located with GovComm 2012 to offer the largest professional video, audiovisual/information technology expo on the East Coast targeted to government producers, the military and broadcasters. It was held at the Walter E. Washington Convention Center in Washington.

The joint three-day expo offered numerous opportunities for attendees to learn about emerging technologies and techniques and to get handson with the latest gear in an expanded exhibit hall.

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Exhibitors noted that this combined event proved successful in driving more traffic — and therefore better business leads — in addition to filling a larger space with more than 150 exhibitors.

Dan Holland, vice president of product marketing for audio and video equipment supplier PESA, said, “It was great to see the two venues combined.” Prior to 2012, “the two venues were too close together in dates and created a division for exhibitors deciding which one would draw a better crowd,” he said. “We decided to attend this year specifically due to the combined organizations.”

David Rahvar, a general partner at Houston-based server management company Rose Electronics and a fifth-year exhibitor, also believes the new format was a success.

“I liked the idea of mixing up the two shows and having a larger space and more exhibitors,” he said, adding that he believed he found some “hot leads” from the pool of attendees. Rahvar also said that the quality of the leads was high.

 
The Exhibit Floor of GV Expo 2012 was bustling with
vendors and attendees.
Unlike Rahvar and Rose Electronics, GV Expo 2012 was the first show for Kristen Harold, marketing manager at production music provider Audio Network. Nonetheless, she agreed with Rahvar that the show’s format worked well for the exhibitors.

“For a show this size, I was very pleased with the traffic level to our booth. We had numbers on par with trade shows triple the size, which was really great for us,” Harold said. “I was also impressed that everyone who came by was genuinely interested and great to talk to.”

Harold found the show to not only be good for business, but she also enjoyed the networking opportunities. “Even in line getting lunch, everyone was friendly and truly interested in having a conversation, whether or not there was a business need to be met,” Harold said. “We made a lot of really valuable connections in D.C.”

 
The daily drawing is a popular event of GV Expo. The winners of the first day’s drawing, what they won and the donating company are: Joss Bass, who won $250 worth of music licensing from Omnimusic; Jeff Vertsky, who won a gift bag provided by Jersey Shore; Nicole Haddock, who won an iPad donated by NewBay Media; Daniel Watkins, who won a gift certificate provided by Tiffen; A. Mitchell, who won an
iPad provided by VBrick; Amanda Deprez, who won a Vizio TV given by Communications Engineering Inc. and Andrew Herbert, who won a gift bag provided by Audio Network USA Inc.
As a first-time GV Expo exhibitor, Harold said the speakers and presentations served a different role for Audio Network. “I thought the programs were definitely relevant and useful to the core audience of the show. For us, it was interesting to see how the different government sectors work in production and the process they go through to create quality content.”

Joe Leonard, business development manager for video surveillance company GeoVision, was another first-time exhibitor. He found the show to be productive and different from others he had attended. “Some of the people that visited were not our usual target market or customer base, but it was a good amount of traffic through the booth,” Leonard said.

This year’s presentation theater events covered the government video industry with both depth and breadth, including Katie Snider of the National Oceanic and Atmospheric Administration, who shared her experiences on putting together museum audiovisual presentations on a limited budget; Hope Hall, the official White House videographer for the Obama administration, who spoke about “doing no harm” as she records the presidency; Sam Reed, a video producer for the U.S. Secret Service, who explained how he deals with the challenges of producing video for the service; and Ray Sweeney and Frank Klimko, who covered funding for projects. Government producers’ panels and demonstrations also informed attendees about opportunities and technological advancements.

 
The winners of the second day’s drawing, what they won and the donating company are: Greg Smalflet, who won a $50 gift certificate provided by Barbizon; Christie Starley, who won a Kindle Fire donated
by Onstream Media; Maisha Pope, who won a JVC Portable Audio System provided by JVC; Christine Cafasso, who won Bose Sound Dock speakers provided by Audio Network; James Thompson, who won a
Phoenix Duet PC Speaker Phone provided by Phoenix; Michael Sitar, who won a Handy Video Recorder given by Full Compass Systems and Chacie Sunshine, who won an iPad provided by NewBay Media.
Klimko said once he finished with the presentation, the audience made both of the speakers “feel like conference rock stars,” adding, “it was the most fun I’ve had in making a presentation ever, and I’m usually making speeches at least once or twice a month.”

Due to the positive responses to this year’s event, GV Expo will again co-locate with GovComm in December 2013.

MORE INFO

GV Expo:
www.gvexpo.com

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
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